隨著市場競爭的加劇,企業(yè)為了提高銷售能力,在銷售團隊的建設(shè)和培訓(xùn)上投入了越來越多的人力和物力,但效果卻微乎其微。此外,在大多數(shù)企業(yè)中,影響銷售的因素很多,如銷售執(zhí)行力不足、溝通不暢等。針對企業(yè)的現(xiàn)狀,開發(fā)了移動銷售管理系統(tǒng)。移動銷售管理系統(tǒng)可以通過銷售人員的手機擴展企業(yè)的平臺,增加企業(yè)內(nèi)部的溝通,規(guī)范銷售人員的操作,將企業(yè)的銷售管理提升到一個更高的水平。那么在這么多的移動銷售管理系統(tǒng)公司中,哪家更好呢?現(xiàn)在讓我們了解一下。
With the aggravation of market competition, enterprises have invested more and more manpower and material resources in the construction and training of sales teams in order to improve sales ability, but the effect is negligible. In addition, in most enterprises, many factors affect sales, such as insufficient sales execution, poor communication, and so on. Based on the current situation of the enterprise, a mobile sales management system is developed. Mobile sales management system can expand the platform of the enterprise through the mobile phone of the salesperson, increase communication within the enterprise, standardize the operation of the salesperson, and promote the sales management of the enterprise to a higher level. So among so many mobile sales management system companies, which one is better? Now let's take a look.
在我們知道哪個移動銷售管理系統(tǒng)好之前,讓我們先看看什么是移動銷售管理系統(tǒng)。移動銷售管理系統(tǒng)采用先進的無線傳輸技術(shù),為企業(yè)管理層和銷售人員之間提供了一個信息管理平臺。它提高了銷售執(zhí)行力,加強了溝通,規(guī)范了終端銷售人員的工作流程,提高了銷售效率,并可以在外部監(jiān)督銷售人員。提高了企業(yè)的銷售能力,降低了管理成本。
Before we know which mobile sales management system is good, let's first look at what a mobile sales management system is. Mobile sales management system uses advanced wireless transmission technology to provide an information management platform between enterprise management and sales personnel. It improves sales execution, strengthens communication, standardizes the workflow of terminal sales personnel, improves sales efficiency, and can supervise sales personnel outside. It improves the sales ability of the enterprise and reduces the management cost.
說到移動銷售管理系統(tǒng),哪個好?最近,市場上有一家公司更為成功,那就是Tungee。作為一家專業(yè)的移動銷售管理專家企業(yè),Tungee 在軟件開發(fā)和應(yīng)用方面取得了重大突破和成功。在實際應(yīng)用過程中也有豐富的案例。我們來看看移動銷售管理系統(tǒng)的功能:
When it comes to mobile sales management system, which one is better? Recently, one of the more successful companies in the market is Tungee. As a professional mobile sales management expert enterprise, Tungee has made a significant breakthrough and success in software development and application. There are also many cases in the actual application process. Let's look at the capabilities of the mobile sales management system:
1、線索管理:善用資源,精準營銷
1. Lead Management: Make Good Use of Resources, Accurate Marketing
多渠道獲取銷售線索,進行全過程、可控、高效的標準化管理;線索庫的多維管理,優(yōu)化資源配置,提高線索跟蹤效率和轉(zhuǎn)化率;從收集、分發(fā)、跟蹤和轉(zhuǎn)化線索到最終定單,進行全生命周期管理,360度可視化分析,準確糾正營銷策略。自動向員工池分配線索,支持自動向員工分配線索;線索、客戶和聯(lián)系人支持聯(lián)合重復(fù)檢查。智能表單:在整個業(yè)務(wù)場景中高效收集外部數(shù)據(jù),靈活定制流程,實現(xiàn)自動營銷。
Obtain sales leads through multiple channels and carry out standardized management in the whole process, which is controllable and efficient. Multidimensional management of the clue library, optimize the allocation of resources, and improve the efficiency and conversion rate of clue tracking; From collecting, distributing, tracking and transforming leads to final orders, to carry out life cycle management, 360-degree visual analysis, and to correctly correct marketing strategies. Automatically assign threads to the employee pool and support auto-assign threads to the employee; Clues, customers and contacts support joint duplicate checks. Smart Forms: Collect external data efficiently throughout the business scene, flexibly customize processes, and achieve automatic marketing.
2、客戶管理:數(shù)據(jù)沉淀、公海流通
2. Customer management: data precipitation, High Sea circulation
掃描名片或批量導(dǎo)入,輕松創(chuàng)建客戶,匹配和完成工商注冊信息數(shù)據(jù),自動檢查防碰撞列表副本;利用公海對客戶進行分類分級管理,匹配不同的后續(xù)策略,縮短交易周期,提高交易轉(zhuǎn)化率,最大限度地利用客戶資源;郵件交換、客戶數(shù)據(jù)、銷售記錄和工作信息通過關(guān)聯(lián)客戶自動沉淀到CRM系統(tǒng),并作為企業(yè)建立和保留完整的客戶檔案;從跟蹤、交易到售后,多人聯(lián)合跟蹤,靈活可控的權(quán)限,全方位高效的合作??蛻糁С侄喾N業(yè)務(wù)類型和多種布局,使不同類型的客戶能夠維護不同的信息。
Scan business cards or import batches, easily create customers, match and complete business registration information data, automatically check copy of anti-collision list; Use the high seas to classify and manage customers, match different follow-up strategies, shorten transaction cycle, improve transaction conversion rate, and maximize the use of customer resources; Mail exchanges, customer data, sales records and work information are automatically precipitated into the CRM system through associated customers, and established and maintained as a complete customer profile for the enterprise; From tracking, trading to after-sales, multi-person joint tracking, flexible and controllable rights, all-round and efficient cooperation. Customers support a variety of business types and layouts to enable different types of customers to maintain different information.
3、參觀管理:合理規(guī)劃,提高效率
3. Visit Management: Reasonable Planning to Improve Efficiency Probe
CRM提供完整的一站式綜合客戶拜訪解決方案,通過規(guī)劃、實施、檢查、推廣等環(huán)節(jié)有效管理客戶拜訪的全過程;協(xié)助銷售人員規(guī)劃參觀時間,制定參觀計劃,直觀高效地規(guī)劃參觀路線,并根據(jù)計劃移動;定制訪問行為,結(jié)構(gòu)化沉淀訪問數(shù)據(jù),明確統(tǒng)計視圖,改進訪問數(shù)據(jù)收集和分析,幫助企業(yè)優(yōu)化客戶終端管理。
Probe CRM provides a complete one-stop comprehensive customer visit solution, effectively managing the whole process of customer visit through planning, implementation, inspection, promotion, etc. Assist sales staff in planning visiting time, making visiting plans, visually and efficiently planning visiting routes, and moving according to plans; Customize access behavior, structure precipitation access data, clarify statistical views, improve access data collection and analysis, and help enterprises optimize customer terminal management.
4、商機管理:過程控制,分步取勝
4. Opportunity Management: Process Control, Win Step by Step
多流程商機管理模式適用于不同銷售模式的企業(yè);定制銷售流程,優(yōu)化銷售流程管理,改善交易轉(zhuǎn)化,縮短交易周期;直觀的銷售漏斗、可預(yù)測的銷售業(yè)績、受控的銷售節(jié)奏和可分析的銷售效率。
The multi-process business opportunity management model is suitable for enterprises with different sales models. Customize sales process, optimize sales process management, improve transaction transformation, and shorten transaction cycle; Intuitive sales funnel, predictable sales performance, controlled sales rhythm and analytic sales efficiency.